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209 products

Chosen kindly crop top

Chosen kindly crop top

Regular price ₹ 26,900.00

Regular price Sale price ₹ 26,900.00
City elephant pants

City elephant pants

Regular price ₹ 11,900.00

Regular price Sale price ₹ 11,900.00
City of many stories saree

City of many stories saree

Regular price ₹ 78,500.00

Regular price Sale price ₹ 78,500.00
Co-existence bias skirt

Co-existence bias skirt

Regular price ₹ 98,900.00

Regular price Sale price ₹ 98,900.00
Co-existence crop top

Co-existence crop top

Regular price ₹ 26,900.00

Regular price Sale price ₹ 26,900.00
Co-existence Jacket

Co-existence Jacket

Regular price ₹ 31,900.00

Regular price Sale price ₹ 31,900.00
Co-living skirt

Co-living skirt

Regular price ₹ 17,500.00

Regular price Sale price ₹ 17,500.00
Crimson elephant kurta

Crimson elephant kurta

Regular price ₹ 17,900.00

Regular price Sale price ₹ 17,900.00
Crimson zari butti pants

Crimson zari butti pants

Regular price ₹ 9,900.00

Regular price Sale price ₹ 9,900.00
Deep green ahmisa matka chaniya

Deep green ahmisa matka chaniya

Regular price ₹ 42,500.00

Regular price Sale price ₹ 42,500.00
Deep green kota dupatta

Deep green kota dupatta

Regular price ₹ 13,900.00

Regular price Sale price ₹ 13,900.00
Dhaja taka pant

Dhaja taka pant

Regular price ₹ 7,500.00

Regular price Sale price ₹ 7,500.00

Why I Design, The Way I Do.

I work at the grassroots - not to preserve craft as nostalgia, but to let it live in the present. I redesign how traditional skills are used, styled, and worn today, so they move beyond regions and rituals and become part of everyday contemporary life.

When a craft becomes relevant, it no longer depends on one designer. It creates its own demand. And when there is demand, livelihoods sustain themselves - with dignity, not dependency.

This is how I choose to work.
Through continuity, not charity.
Through relevance, not revival.

~ Purvi Doshi

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Shop No. 103, One42, Ashok Vatika, Ambli–Bopal Road,
Ahmedabad, Gujarat 380058

Monday - Sunday | 10:30 AM to 7:30 PM.

+91 7778066849, +919913633448

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