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209 products

Red ahimsa matka straight pants

Red ahimsa matka straight pants

Regular price ₹ 12,900.00

Regular price Sale price ₹ 12,900.00
Red mirror fumta kota dupatta

Red mirror fumta kota dupatta

Regular price ₹ 13,900.00

Regular price Sale price ₹ 13,900.00
Rumal skirt

Rumal skirt

Regular price ₹ 9,900.00

Regular price Sale price ₹ 9,900.00
Sabarmati at dusk choga tunic

Sabarmati at dusk choga tunic

Regular price ₹ 21,900.00

Regular price Sale price ₹ 21,900.00
Safe Haven Jacket

Safe Haven Jacket

Regular price ₹ 22,900.00

Regular price Sale price ₹ 22,900.00
Sage green abha jali yoke kurta

Sage green abha jali yoke kurta

Regular price ₹ 58,500.00

Regular price Sale price ₹ 58,500.00
Sage Green Abha Kalash Yoke Kurta

Sage Green Abha Kalash Yoke Kurta

Regular price ₹ 58,500.00

Regular price Sale price ₹ 58,500.00
Sage green abha toran yoke kurta

Sage green abha toran yoke kurta

Regular price ₹ 54,900.00

Regular price Sale price ₹ 54,900.00
Sage green ahimsa matka straight pants

Sage green ahimsa matka straight pants

Regular price ₹ 12,900.00

Regular price Sale price ₹ 12,900.00
Sage green mirror fumta kota dupatta

Sage green mirror fumta kota dupatta

Regular price ₹ 13,900.00

Regular price Sale price ₹ 13,900.00
Sea over glass!

Sea over glass!

Regular price ₹ 7,900.00

Regular price Sale price ₹ 7,900.00
Serene sky tunic

Serene sky tunic

Regular price ₹ 14,900.00

Regular price Sale price ₹ 14,900.00

Why I Design, The Way I Do.

I work at the grassroots - not to preserve craft as nostalgia, but to let it live in the present. I redesign how traditional skills are used, styled, and worn today, so they move beyond regions and rituals and become part of everyday contemporary life.

When a craft becomes relevant, it no longer depends on one designer. It creates its own demand. And when there is demand, livelihoods sustain themselves - with dignity, not dependency.

This is how I choose to work.
Through continuity, not charity.
Through relevance, not revival.

~ Purvi Doshi

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Shop No. 103, One42, Ashok Vatika, Ambli–Bopal Road,
Ahmedabad, Gujarat 380058

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+91 7778066849, +919913633448

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